Before committing to any franchise, it’s essential to understand three key factors: real local demand, a proven business model, and the level of ongoing support behind you.

With Australia’s Detailing Group, you are investing in an established, service-based franchise system, not experimenting with a start-up. You benefit from:

• Established demand within a growing mobile car detailing industry

• A proven franchise model with 20+ franchises operating nationwide

• Comprehensive hands-on detailing training and refined operating systems

• Ongoing support from an experienced national franchise team

• National brand recognition that builds trust and attracts customers faster

• A structured marketing engine that drives enquiries directly into your territory

Australia’s Detailing Group operates a professionally managed national marketing system that has been refined over multiple years. We invest in ongoing digital marketing, local SEO and paid advertising to generate consistent customer enquiries across Australia. Leads generated through our website and campaigns are directed to the appropriate franchise territory, helping you secure work from day one. You focus on delivering quality service while we help generate the demand.

This structured approach provides the systems, marketing support, and brand backing needed to build a sustainable and scalable detailing business.

When you join Australia’s Detailing Group (ADG) as a franchisee, you receive a complete business package designed to help you hit the ground running. Everything you need to start and grow your mobile detailing business is provided.

What’s included in your franchise package:

• Comprehensive training across the entire business, including mobile detailing for cars, caravans, motorhomes and boats, ceramic coatings, cut and polish techniques, bookings and sales, and customer service.

• High-quality products, equipment and supplies, so there’s no need to source or trial detailing gear yourself.

• Established pricing, service packages and menus, including standard and full details, ceramic coatings, and caravan or boat detailing, all supported by a consistent pricing structure.

• Marketing support under the ADG brand, including website presence, social media visibility, online booking access, and ongoing promotional activity.

• Administrative support and onboarding, with assistance setting up your business, operational training, customer booking systems, and guidance around legal and licensing requirements (as outlined in What You Need to Know / How to Get Started).

Flexibility and independence:

• Operate your own business while choosing your working hours and service area (within an approved territory).
• Build and grow your own customer base with the backing of a national brand.

Finance option available:

• Get started with an initial payment of $17,000, with the remaining balance payable through affordable weekly repayments.

A well-run car detailing franchise can be highly profitable when supported by the right pricing structure, consistent demand, and proven operational systems. Australia’s Detailing Group works closely with franchise owners on a one-to-one basis to help ensure services are priced strategically and sustainably from day one.

ADG advertises a Guaranteed Work / Guaranteed Income potential of approximately $8,000 per month, assuming an appropriate workload and conversion rate. Most of our franchisees do earn up to $3,000 per week. With flexible scheduling and a fully mobile service model — covering cars, caravans, boats and motorhomes — franchisees have multiple opportunities to grow revenue beyond standard car detailing alone.

Franchisees receive hands-on support with:

• Structuring service offerings to suit local demand and market conditions
• Strategic pricing across automotive, boat, motorhome and caravan detailing
• Aligning pricing with target margins and long-term profitability goals
• Reducing reliance on guesswork through proven systems, data and guidance

Being part of a recognised national brand, franchise owners also benefit from ADG’s strong reputation and extensive customer reviews, helping build trust and generate enquiries — especially in the early stages of the business.

This structured approach gives franchise owners confidence in their pricing and service mix, supporting the development of a scalable and sustainable detailing business.

Please note: As with any business, actual income will vary based on location, effort, workload, local demand, and how effectively the business is managed.

We operate a flexible business model that reduces the need for a traditional car detailing shop or storefront. Franchisees are equipped with the essential tools, products, and systems required to deliver professional detailing services, allowing you to:

• Operate with lower overheads and reduced setup costs

• Focus on servicing customers rather than managing a physical location

• Deliver consistent, high quality detailing services

• Run a more flexible business without complex infrastructure

This streamlined model is designed to help franchisees operate efficiently while maximising profitability and day to day focus on customers. 

You can explore our available locations across Australia here on this web page. 

No prior car detailing experience is required. Australia’s Detailing Group provides structured training that equips franchise owners with the practical skills, systems, and knowledge needed to operate the business with confidence.

You’ll be supported through:

• Comprehensive hands on training to get you up and running

• One to one personalised training with our owner, Mark, at your preferred location

• Clear systems and processes designed for real world operations

• Ongoing check ins and support as your business grows

• Guidance to ensure you are never left to figure things out on your own

This approach ensures you feel supported at every stage, from launch through to long term growth.

A key advantage of joining Australia’s Detailing Group is the level of personalised marketing support provided to each franchise owner. Rather than a one size fits all approach, franchisees receive tailored advertising and marketing support designed around their local market.

This includes:

• One to one bespoke marketing support based on your location, target demographic, and ideal customer profile

• Guidance across online and out of home advertising channels

• Access to web content specialists to tailor your website and messaging to your local market

• Proven marketing systems designed to generate consistent enquiries

• Reduced reliance on word of mouth or trial and error advertising

Combined with strong national brand recognition and proven systems, this personalised approach is designed to support long term growth and customer retention. Franchisees also benefit from a 5 star rating backed by over 1,000 customers nationwide, helping build trust from day one.

Operating a professional detailing business requires the appropriate licences, permits, and insurance. As part of the Australia’s Detailing Group franchise network, franchise owners are guided through the key legal and regulatory requirements needed to operate responsibly under Australian standards.

You will receive support with:

• Understanding required licences, permits, and insurance

• Navigating legal and regulatory obligations with confidence

• One to one guidance from Mark throughout the setup process

• Reducing uncertainty and risk when establishing your franchise

This structured support helps ensure your business is set up correctly from the start, allowing you to focus on operating and growing your detailing business.